WEB JOURNALIST TOOLBOX

01 news monitoring

The Internet provides journalists with many sources. To find your way among them, you need to monitor the news. This way you can extract useful news from the continuous news stream. There are many tools at your disposal on the Web. But they are quite time consuming, and as such should be used in moderation.

02 open editorial meeting

Working for the Web calls for flexible time management. There's no actual deadline. In theory, the Internet is actually infinite, both in space and time. Nevertheless, a newsroom still needs to pick stories and choose their treatment, if possible thanks to the help of web readers, every day or at least once a week.

03 using social networks

Social network are quite useful to journalists. They grant you an access to breaking news, allow you to fact check them, and give you a means to call upon the general public for information. That's it, if you have an actual social media presence.

04 writing for the web

Writing well for the Web is not simply adding up the various techniques used on networks. Using a technique, whichever it is, must be justified by the informational added value it brings to your readership. Without this added value, technique is nothing.

05 html basics

HTML is to the Internet what the alphabet is to writing : it's a set of symbols giving indications about the meaning of contents, and also a classification system. Coding is therefore very useful to help improve referencing.

06 crowdsourcing

One of the Internet's major innovations is to turn web users into newsbringers. It grants him a new role and a new position in newsmaking. For the journalist it's an opportunity to forge news relationships with his readers.

07 what is evolving news

On the Internet, the very definition of an article is different than on other media. From the simple tweet to the in-depth analysis, the online web article is a constantly evolving information process, that journalists must update all the time.

08 general reading principles

You don't read the same way on a computer screen than on paper. Besides being obvious, this fundamental input must be detailed. The goal : understanding how web users act when reading an online article and therefore being able to write for online reading.

11 audio interviews

Audio is a tool that fits perfectly with the Internet's reactivity. A media of streams, the Internet is also a place where experiences are shared. It's got quite a lot in common with radio, where audience participation is a winning recipe.

15 covering live events

Is there an art of reporting inherent to the web ? A multimedia journalist is a reporter like the others, but he also needs to have a sense of live broadcasting and conversation, as these are essential to properly cover an event.

21 how to deal with bi media

In traditional medias, the web has often been looked down upon as a constraint, sometimes even a parasite that was going to cannibalize a loyal audience. Such prejudice has become obsolete. But you'll still need to manage the trading dynamics with the Internet.

23 personal branding

In theory there are no rules for personal branding, besides basic marketing rules for Internet brand building. As you're not an expert in marketing but rather a journalist, you need to follow a few common sense rules, particularly on social networks.

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